The Power of Networking in the Digital Age
How the Internet is Changing the Way We Connect and Find Opportunities

By Ruqayyah Khaliq
Not long ago, networking meant attending formal events, exchanging business cards, or striking up conversations over coffee. While those traditional methods still hold value, the digital age has completely transformed how we build relationships, personally and professionally. With just a few clicks, I can now connect with industry leaders, potential mentors, and future employers from anywhere in the world.
Whether you’re a student like me looking for an internship, a recent graduate entering the workforce, or a professional seeking new opportunities, online networking has opened up new pathways that were once difficult or even impossible to access.
Why Networking Matters
Networking remains one of the most powerful tools for personal and professional growth. It opens doors! In my experience, it means finding and connecting with people who inspire you, who are where you want to be, or who are doing interesting work. The internships that I have participated in were all found through networking.
- New Job Opportunities: Many roles are filled through personal connections.
- Mentorship and Guidance: Learning from someone who’s already been where you want to go can fast-track your success.
- Learning the newest trends: Staying informed can involve watching, listening, and engaging with others.
- Collaborations: Some of the most successful projects start with a simple connection and shared interest.
One conversation can get you started.
The Internet Makes It Easier
Thanks to tools like LinkedIn, Slack, and even Instagram, I can connect with others without requiring them to be in the same room or even in the same city as me. Now, thanks to platforms like LinkedIn, Slack, Instagram, and TikTok, I can engage with people across industries and even time zones.
- Reach out to people constantly: Don’t be afraid to introduce yourself or ask questions. Though it may be hard, it can make a difference!
- Join online communities or events, such as LinkedIn groups and virtual sessions, to connect with new people and expand your professional network.
- Find jobs through your network: Your network is often the first to connect you to a new opportunity.
- Stay in touch and keep connected: This speaks for itself; always keep your connections close, they are all valuable.
Your network is no longer limited by who you know in person.
How Online Networking Leads to Opportunities
Many people are finding jobs through their connections, sometimes before roles are even posted. Recruiters use online searches to find candidates, and these searches can carry more weight than cold applications.
- Don't just connect: reach out with a purpose. Using the note option on LinkedIn is something I always make sure to do, as it shows your “why.”
- Like, comment, share, and join the conversation: Add your point of view. I find that I am more engaged when I can add my ideas.
- Be yourself: You don't have to be perfect to show your interest or share your goals; it's not always easy.
- Share: Letting people in can help you build strong, lasting relationships. Don’t be afraid to boast about yourself!
Building your online presence and actively engaging with others increases your chances of encountering unexpected opportunities.
What You Can Say When Reaching Out
Need a script to get started? Try This:
- “ Hi (Name), I’ve been following your work on (topic) and appreciate your insights. I am currently studying/working in, and exploring a career in, the (field). If you’re open to it, I’d love to ask you a few questions or hear any advice you might have! Thank you.”
Simple and Effective.
Whether you’re just starting or looking to take the next step in your career, building meaningful connections has never been easier with the help of the internet. Building connections online is more than just a good idea; it is a necessary and innovative part of your personal growth in this new digital age.
If you’re exploring similar paths or would like to connect, please don't hesitate to reach out! I’d love to continue the conversation.
Connect with me on LinkedIn:
www.linkedin.com/in/ruqayyahkhaliq
We’re all figuring it out, and your next opportunity might be just one click away.

About the Author
Ruqayyah Khaliq is a Communications major at Rutgers University and a Marketing Intern with Elevate+, where she helps tell the stories of our interns through content creation and strategic outreach. She brings a passion for inclusive communication and a collaborative spirit to everything she does.

